City Mom Collective Ultimate Baby Registry 2021


City Mom Collective brings you our seventh annual Ultimate Baby Registry, featuring products perfect for any new or expecting mom!

Each year, City Mom Collective teams up with the best in baby brands to give moms the chance to win an incredible suite of baby products. This year, City Mom Collective is thrilled to share that our 7th annual Ultimate Baby Registry will move from a traditional giveaway model to a give-back initiative meant to bless one deserving mom. Do you know a mom who has had a particularly tough year?  NOMINATE HER TO WIN!

We know that the last year has been exceptionally hard on mothers, and we understand that welcoming a new baby to your family in 2021 poses its own set of unique challenges. City Mom Collective wants to honor and celebrate expecting parents and to cheer them on as they navigate new parenthood and bring home a new baby during these unprecedented times.

We are looking for expecting parents who are navigating pregnancy, fertility, adoption, or infant fostering during this global pandemic. We welcome you to nominate yourself or someone you know or love to win an incredibly special suite of gifts valued at over $2,000 from our generous prize sponsors.

The winning family might be your neighbor, your friend, a member of your community, or maybe even YOURSELF!

How to nominate someone to win the City Mom Collective Ultimate Baby Registry
  • Submissions will be accepted APRIL 26th -APRIL 30th 5PM CST
    • Submissions are now CLOSED. Finalists will be notified via email by Sunday May 2nd.
  • The City Mom Collective Marketing Team will determine 4 finalists, and you — our community — will cast the final vote on the City Mom Collective Facebook page from May 4th to May 7th
  • The winner will be announced on all City Mom Collective social channels at 12PM on May 7, 2021, just in time for Mother’s Day! Our winning family’s terrific prize package from our generous sponsors is valued at over $2,000 and will include:

Cruise smooth and safe with the B-Lively™ Travel System, featuring all-wheel suspension and a lightweight design. There’s room for all your baby gear in the large storage basket with front access. One-hand quick fold means it’s easy to store and keep going. B-Safe® Gen2™ FlexFit infant car seat has a sturdy build with a high-strength steel reinforced base & SafeCell crumple zone. No-rethread harness moves with the headrest for easy adjustment as baby grows.

Retail Value: $459.99

The Owlet Monitor Duo offers the intelligence of our award-winning Smart Sock paired with the Owlet Cam. It’s the first smart baby monitor to combine the ability to track your baby’s heart rate, oxygen level and sleep trends with HD video.

Retail Value: $399

A mattress your baby can breathe through! Safer sleep for them, peace of mind for you. The only crib mattress that’s washable from cover to core. With NO foam, glue, latex, or springs to worry about, your baby will enjoy a cleaner, hypoallergenic sleep. The right level of comfort, support, and air circulation means your baby will sleep better on a Newton. Happy mornings, no sweaty back!

Retail Value: $299

Your little one will be ready for whatever you have in store in these pure white Onesies® brand bodysuits. The cotton rib makes for a comfortable fit, while smart design features like an expandable lap neckline and snap closure make changing fast and easy! Great for layering in the cooler months.  The white items include their short sleeve side-snap shirts, long sleeve side-snap shirts with mitten cuffs, slip-on shirts, organic short sleeve Onesies®, and organic long sleeve Onesies® with mitten cuffs. Other products included are the 2 pack neutral gown set, neutral cap and mitten set, 4 pack of mittens, 6 pack of wiggle proof neutral socks, 2 pack neutral Sleep ‘n Plays, 4 piece neutral Take-Me-Home Set, Gerber bib, and $100 gift card!

Retail Value: $215

Just like listening to the radio in the morning, this dress is a habit and a must! The Radio Washed MOM Dress comes in two neutral colors. Take your pick of this loose-fitting shift dress with long sleeves, elastic hems, and trendy turtleneck. Make for discreet and easy nursing with two full-length side zippers. This dress is casual with a hint of class and perfect for our ROOLEE moms!

The giveaway prize will be a $100 gift card

Retail Value: $68

Ready to start on your solids journey? This kit from The Little Cocoa Bean Co has everything you will need to begin making nutritious homemade baby food for your little one. This first foods kit makes the perfect baby shower gift and it is a gift that keeps on giving. For every kit that is purchased, a kit will be donated to one of our charitable partners for a family in need.

The kit includes: 1 silicone spoon, 9 baby food jars, 5 reusable pouches, 1 freezer tray, 1 bib

Retail Value: $100

Give your child the best possible start with the play gym that gives you a whole year of play. We did all the research to bring your child the best stage-based play gym for their developing brain. The Parents’ Choice award-winning play gym includes everything your child needs in an activity gym and play mat—from batting to teething to learning to focus—for playtime and tummy time with purpose. Designed by child development experts and crafted with safe, healthy and durable materials for babies ages 0+.

Retail Value: $140

Say hello to your hospital bag MVP! The prettiest postpartum mesh you ever did see, we designed our boyshort with maximum softness + stretch so you can be swaddled in comfort as you recover from a vaginal birth or c-section.

Say goodbye to the hospital squirt bottles of yore. Introducing the peri bottle you never knew you needed: An upside-down, portable bidet to care for tender vaginal and perineal areas postpartum.

Retail Value: $40

Clothes for just-popped, postpartum + everything in between
*Calling all cool moms* That’s right, we’re talking to you. You’re a mom, or maybe you’re going to be one very soon. Congrats! Making a tiny human is v. cool. Sometimes, though, maternity clothes are not v. cool. Nuuly made the Maternity Shop to fix that. With hundreds of rentable styles, go from first trimester to Hashtag Mom Life without the maternity prices + purchases.

Retail Value: $264 (3-month subscription $88 per month)

As your infant transitions to toddlerhood, they are ready to start practicing new mealtime milestones. They are eating a balanced meal with different food groups and are learning how to eat with a spoon (scooping) and fork (piercing). With the Mini Feeding Set (the Mini Mat, Mini Spoon and Mini Fork) ezpz provides all of the developmental tools you need for independent mealtime with your toddler

Retail Value: $29.99

WaterWipes was founded by a father, inspired by his daughter who suffered from diaper rash. He created WaterWipes – the world’s purest baby wipes – containing simply two ingredients; 99.9% water and a drop of fruit extract. Our baby wipes are hypoallergenic and have no fragrance, parabens or sulfates, and have been awarded the National Eczema Association of America Seal of Acceptance and are dermatologically approved by the Skin Health Alliance.

Retail Value: $3.99 for 60ct

This bamboo stretch-knit tee offers softness, flattering shape, and sized generously for comfort in mind. The versatile styling, works with PJ’s, joggers, or jeans. Perfect for a movie night-in, a quick errand out, or a sweet slumber.  Made of 95% premium Viscose from Bamboo, 5% spandex you will stay cool and comfortable all day long.  

Retail Value: $56